Frequently Asked Questions
This question can really only be answered after we take the time to diagnose and assess your project, however our minimum level of engagement is around $1800. That would include a logo design, in a few different orientations, and a one page “Logo Style Sheet” defining your color values and other pertinent details. Identity packages go up from there.
Logo projects can move pretty quickly. From initial discovery meeting to finished product in 2-4 weeks depending on feedback and edits needed. Brand Identity will often turn around closer to the 4-6 week mark with several check-ins as the project progresses. Each project is different and thus requires a varying approach, but it is always our goal to exceed the timeline expectations set here.
Every logo, big or small, begins with a guided strategy session to answer the big questions: Who? What? Where? Why? & What next? Our strategy sessions are a paid engagement, and that cost is leveraged against the final cost for your final project.
At $1,800 for a logo project, the $600 strategy session cost is subtracted from that final balance, just for example. Even if you choose not to move forward with us on your logo project, you are certain to come away from our guided strategy session with a clearer picture of who your brand appeals to and how to build from there.
Can't I just buy a logo somewhere online?
You absolutely can! And we have, in the past, encouraged potential clients to do just that. Whether the cost, or difference in scope, or chosen style didn’t jive with what we were able to produce were the reasons, we will not be shy when diagnosing if a generic stock logo represents the best fit.
We have an award winning design team, whose highest priority is to provide a true and unique voice for you and your brand. We love bringing ideas to life and if we can help breathe life into your ideas as well, we guarantee you won’t be disappointed.
Will you change the design until I'm satisfied?
The answer to this is both yes, and no. We offer 2 rounds of revision for any creative project unless otherwise stated at the outset. Part of the reason for this is that we have such faith in our strategy session, and our ability to turn what we learn from you into powerful visuals. It’s not uncommon for our first round of design to nail the brief and move us to final production, but in the event that we have some adjustments to make, we, 1. provide initial mock ups, 2. revise and present, 3. revise and present. If we still need to make further adjustments then we would discuss billing for the time needed to get right in the sweet spot.
This helps us to alleviate any scope creep, and really drill deep into the concept we choose together with you. We will polish until you feel that your voice is heard loudly and clearly.
I already have a logo, I just need it recreated. Can you help?
1000%, yes! It’s not uncommon in the shuffle of day to day for original vector and raw art files to go missing. If you have an existing logo and simply need it recreated in vector, we have skilled designers who can do just that for you.
This type of project can vary greatly in cost, as every style requires a different type of approach. Typically you’re looking at a few hours to recreate the art and then develop files for each use case. You’d expect to pay no less than $350 for this service, and we will hang on to any files provided should you need them provided again in the future. We are digital packrats with Terabytes of artwork stowed away, should we ever need to provide you with it again.